Webinar: Effective Strategies for Engaging Your Community

The National Association of Counties (NACo), in partnership with the NADO Research Foundation, hosted a webinar on June 12, 2012, to train planners and other stakeholders on how to engage their communities. The webinar was recorded and is available for viewing here.

During this interactive online training, participants learn techniques to develop effective community engagement techniques for their planning programs and processes. Presenters  share recommendations for getting the message out via traditional and social media, and strategies for communicating with the general public.

Speakers included:

  • Robin Rather, CEO, Collective Strength, will present the most effective themes and word choices for discussing community projects.
  • Stephany Snowden, Public Information Director, Richland County, SC, will share best practices for developing an effective outreach plan for county activities.
  • Trudy Rice, Extension Association, K-State Research and Extension, Kansas State University, will discuss effective meeting formats and best practices for facilitating open dialogue.

For additional information , click here.

This event was  coordinated by the National Association of Counties (NACo) in partnership with the NADO Research Foundation, with support from the U.S. Department of Housing and Urban Development.

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Joe McKinney has served as Executive Director of the National Association of Development Organizations since 2012. He previously served as the Executive Director of the Land of Sky Regional Council in Asheville, North Carolina from 2003 to 2012. Under his leadership, Land of Sky became recognized nationally for its innovation in program areas including planning and economic development, workforce development, transportation and transit, aging services, volunteer services, and geographic information systems. Joe has also held various other roles in city, county, association, and government management. He holds a Bachelor’s Degree in Public Policy Analysis from the University of North Carolina at Chapel Hill and a Master’s Degree in Public Administration from UNC-Chapel Hill.

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